Millennials
miˈlenēəl/
noun
plural noun: millennials; plural noun: Millennials
a person reaching young adulthood around the year 2000; a Generation Y-er.
We are the millennials, and the things that we like are different than the things our parents did. Many companies have evolved and changed over time, but most of the brands that we, the Generation Y kids, love are new or redesigned or reimagined.
Brands like Redbull, Monster, Nike, Adidas, Chipotle, Panera, Shake Shack, Starbucks, Uber, Venmo, PayPal, Lyft, Luxe, Apple, Tesla, Bose, Zara, H&M, and of course Facebook, Twitter, & Instagram are the bane of our existence, or at least in this century.
But what makes our generation take interest in these brands? What makes these companies and companies similar to them stand out to us?
It's the way they market.
Our generation's eyes can be found glued to the screens 99% of the time, and what sets these companies apart and into the future is the fact that they realize this.
We are the milennials, and this is our blog.
